CCR Questions

1. How does your product use or challenge conventions AND how does it represent social groups or issues? 

The product challenges conventions in the way of translating the message of friendship. Our product, extra gum represents social groups in a simple, wholesome way. Gum can bring people together, despite social backgrounds, and bring a kind message and bring people together.

2. How does your product engage with audiences AND how would it be distributed as a reliable media text?

The product engages with audiences by leaving a feel good message with the viewers. It shows how simple things like gum can bring people together and tiny acts of kindness can create new friendships. It would be distributed as a reliable media text because of the message it conveys. 

3. How did your production skills develop through this project?

Personally, my production skills developed a lot throughout the course of this project. I mostly learned how to edit with new software and apps, and I learned about the videography process of commercials. Learning the new angles and and finding how to achieve them was the most fun part of the filming process, especially being the person who filmed the majority of the commercial. 

4. How did you integrate technologies - software, hardware and online - in this project?

The main way we integrated technologies was using the new software we found to edit. We used a more sophisticated platform to achieve the editing we wanted for the commercial, and used the special effects to make our storyboard come to life. 

4. ur product use or challenge conventions AND how does it represent

social groups or issues?

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